AURA's Mission
To be recognized as Colorado’s prestige hair salon.
AURA's Manifesto
We believe in loving the way you look; no matter how high or low maintenance your routines are.
We believe in quality products with quality ingredients that actually do what they say they’ll do. We believe in working with and purchasing from companies that stand for something and take pride in the products they bring to the market.
We believe in each of our clients leaving feeling better than when they came in. In giving 100% to each service, each client experience and interaction we make.
We believe it’s ok to make mistakes but to own them and learn from them; there is room for growth in all of us.
We believe a smile can change someone’s day. That helping to make people feel beautiful is something to be proud of.
We believe in our team and making time spent together meaningful. In knowing that there is always a helping hand waiting for us to grab onto.
We believe in finding balance between work and home and knowing that it’s often found amid unbalanced moments.
We believe that each of us has a voice and a right to be heard.
And, we believe that being a part of something bigger than ourselves makes this journey in life more worthwhile.
About AURA Salon
AURA Salon is Littleton’s leading hair and beauty salon. We are known for our highly talented hair stylists and a blissful, tranquil and contemporary atmosphere. Our philosophy is to inspire, inform and reflect individual beauty. We are dedicated to making you look and feel your very best.
AURA was founded on the premise that no detail is too small. Our clients expect the very best and our team is trained in premium products and techniques to ensure we surpass your expectations. Our Hair Salon and Spa was designed to make certain your visit isn’t just a haircut or a color but an experience. A ‘best look’ is transient and temporary but a positive feeling lasts, and at AURA we help our clients find the essence of their individuality.
Founder of AURA Salon
Sara Hinchliffe
Sara Hinchliffe is the beauty and the brains behind AURA Salon and the Spa at AURA. Known as a master stylist and colorist, she is certified in cosmetology and has her bachelor’s degree in Business & Finance.
Sara’s business background combined with such a depth of beauty expertise is rare in the industry and sets Sara apart as a Salon and Day Spa owner. This education and experience has given her a broader outlook that she is able to apply to both her clients and the business. Sara’s training and growth continued as a J Beverly Hills National Color Educator and an American Board Certified Haircolorist.
As AURA has grown Sara spends most of her time developing the AURA team and taking care of the business and time behind the chair has become somewhat limited. While she could easily spend all of her time working on the business Sara is grateful to have a day here and there to see a few hair clients and express her more creative side.
Sara is incredibly passionate about the client experience one receives at AURA whether directly through her hands or those of her team. She works tirelessly to ensure her staff are extremely knowledgeable and provide the best experience possible.
Throughout her adult life Sara never stopped seeking out ways to educate herself and she is a proponent of every staff member doing the same. Sara encourages AURA’s team to seek out education opportunities to sharpen their skills but also provides ongoing classes and training to all her staff on a regular basis.
Sara is supported by her husband Matt who works in the software industry. Matt actually scribbled the AURA logo on a restaurant napkin while the 2 were on a date, shortly after that he bought Sara AURA’s website domain as a surprise gift, some 4 or 5 years before AURA became a reality. The couple has four beautiful girls at home that look up to their entrepreneur mom.
Opening AURA was a dream of Sara’s for several years and she is extremely grateful for the success her and her team have found. She feels privileged to have such talented people working around her and so many wonderful customers who call AURA home.